
REBRANDING
OAG PROPERTIES
Sycamore House, Andover Park, & The District of Tuttle
BACKGROUND
OAG Properties is a property management company with several properties in Columbus, OH.
GOAL
Since all of their properties were acquired at different times, they have no consistency in branding. The goal was to create a "family" look that would be recognized as a managed group..
STRATEGY
The strategy was to rebrand all of the properties' logos with a uniform-like design highlighting the property initials for consistency and recognition of the umbrella property management company. After extensive color research, the properties were color-coded to differentiate each individual property.
EXECUTION
All of the properties were rebranded with new signage, updates in digital and printed communication for consistency and brand recognition.






